Executive Dashboard
Live business pulse
NEW LEADS
Created today (CT)
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Lead Sources

    Funnel Performance

    Funnel Total Brand New In System Conv %

    Recent Leads

    Name Source Created (CT) Tags

    Show Rate by Time of Day

    Last 90 days · All sources
    Day Day# Hour (CT) Source Live Calls Shows No-shows Cancels Show Rate % Recommendation

    VSL Funnel — Deep View

    Funnel Conversion
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    Status Distribution
    When (CT) Contact Status Advisor Confirmed

    VSL Funnel — Top Performers by Metric

    Top 5 ads for each outcome (matches Dimension + Min N below). Green = good signal · Red = bad signal · DQ requires data source (see note).

    VSL Funnel — Correlation Explorer

    Sorted by Close % desc · 65% double-book line on Show %, 3%+ close = scale signal
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    Value Leads Booked Book % Showed Show % Sold Close % Coaching $ Reported $ *

    Decision rules: Close ≥3% AND Sold ≥3 AND Leads ≥20 → scale Close 1–3% AND Leads ≥50 → keep watching Close <1% AND Leads ≥50 → pause
    Coaching $ = clean total from payments table (installment + upfront + chargebacks netted; excludes one-time product sales). Reported * = legacy mixed (coaching + property deal value) — kept for reconciliation only.

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    Cancel Recovery — Headline KPIs

    Outcomes & Calendars

    Rebook Outcomes
      Cancels by Calendar (rebook %)

      Recent Unrecovered Cancels (≥24h ago, no rebook)

      CancelledNamePhoneCalendarDays Since

      Cancel Concentration

      Repeat-canceller share of total cancels
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      Rule: ≥30% concentrated in 3+ cancellers = build auto-DQ; ≤10% = noise, ignore.
      Distribution
      Cancels per contactContactsCancels% of total
      % of total cancels

      Correlation Explorer

      BucketCancelsRebookedRebook %Showed AfterShow % After

      Survey Deep-Dive — Headline KPIs

      Total Subs
      Answered All 4
      Answer Rate
      Avg Grade
      Period

      📊 Section A — Distribution by Question

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      🗺️ Section B — Rubric Heatmap (live)

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      Tracker Status — LOADING…

      Loading freshness signal…

      Drop-Off by Question

      % of starters reaching each question. Sorted worst-first.

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      Hesitation by Question

      Median & p90 seconds spent before moving on. High values = friction.

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      Partial Answers (DQ Patterns)

      Answers clicked by people who never submitted. Surfaces self-DQ patterns invisible from completed submissions alone.

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      Session Outcomes & Revenue (Last 30 Days)

      Submit yes/no × Revenue yes/no. Recent paid sessions listed below.

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      Recent Paid Sessions

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      Tracked Ads